Session Summary

Session Number:178
Session ID:S48
Session Title:New Games, New Rules: Manina Whitman on The Changing Role of the American Corporation
Short Title:Marina Whitman on Change
Session Type:Theme Session
Hotel:Hyatt West
Floor:LL2
Room:Regency Ball C(N)
Time:Wednesday, August 11, 1999 10:40 AM - 12:00 PM

Sponsors

AA  (Peter Smith Ring)pring@popmail.lmu.edu 310-338-7411 

General People

Organizer Preston, Lee E. U. of Maryland lpreston@rhsmith.umd.edu 301-405-2259 
Speaker Whitman, Marina V. N. U. of Michigan marina@umich.edu (734) 763-4173 
Discussant Dierkes, Meinolf  Wissenschaftszentrum, Berlin dierkes@medea.wz-berlin.de 49-30-25 49 1-200 
Discussant Porter, Lyman W. U. of California, Irvine lwporter@gsm.uci.edu (949) 824-5335 

Submissions

Abstract

Throughout much of the 20th century the large American corporation has appeared to be stable and secure at home, powerful and influential abroad. Marina Whitman believes that the successful firms of the 21st century will have to be dynamic and highly competitive, responding rapidly to global market pressures while meeting the rising expectations of multiple stakeholders. Whitman is a distinguished scholar, former vice president of General Motors and member of the Council of Economic Advisors (1972-72, Nixon); she is now Professor at the School of Public Policy and Business Administration, University of Michigan. Her presentation is based on her book of the same title, just published by Harvard Business School Press.